We believe the luxury is personal, that high quality hair care requires a high personalized approach.
Inspired by our intimate knowledge of the modern woman and her very individual nature, Kérastase continues to create bespoke products and treatments that satisfy the simple desire for exceptional hair.
Since 1964, Kérastase has infused luxury with pioneering science, elevating hair care to the status of high-end skin care.
Applications and textures became more sensual and pleasurable, a concept quickly embraced by a new generation of independent-minded women.
New, personalized solutions included the introduction of enhanced cleansing, known as “bain,” and the signature 1-2-3 hair routine. Bathe, Treat, Texturise.